Media Services
We create impactful media campaigns and strategies providing expert resources and bespoke solutions to maximize your digital return.
Market Research
In today's dynamic business landscape, having a clear understanding of your market is essential for making informed decisions and crafting effective strategies. Our Market Research services provide you with comprehensive insights into your target audience, competitors, and industry trends. Armed with data, you’ll be able to make smarter decisions, refine your marketing strategy, and stay ahead of the competition.
Media Strategy and Execution
In today’s fast-paced digital landscape, a well-crafted market strategy is essential for driving growth and staying competitive. Our Market Strategy and Execution services provide you with a clear roadmap to success, from planning through execution. By aligning your business goals with data-driven insights and targeted campaigns, we help you navigate the market with confidence and achieve measurable results.
Streamlined, results-driven approach
to your data and media challenges.
Paid social advertising is a key strategy for reaching your target audience where they spend most of their time—on social media. Whether it’s Facebook, Instagram, LinkedIn, or TikTok, we create impactful ad campaigns that engage users, increase brand awareness, and drive meaningful interactions, all while maximizing your advertising spend.
Learn moreNative advertising blends seamlessly with the content of websites or apps, offering a non-disruptive way to reach your audience. These ads match the look, feel, and function of the surrounding content, creating a more engaging and less intrusive experience. By integrating naturally into the user’s browsing journey, native ads boost brand awareness and conversions. We’ve worked with leading platforms like Taboola, Outbrain, RevContent, Yahoo, and Dianomi to ensure your ads are placed in premium environments that drive results.
Learn moreProgrammatic display advertising automates the buying and placement of ads across a wide range of websites, apps, and platforms in real time. This sophisticated method leverages data and machine learning to target specific audiences, delivering ads that are more relevant and cost-effective. By utilizing programmatic technology, including platforms such as Google Display & Video 360 (DV360), The Trade Desk, StackAdapt and AdRoll, we ensure your brand reaches the right people at the right moment, driving higher engagement and conversion rates.
Learn morePaid search advertising is one of the most effective ways to target potential customers who are actively searching for products or services online. By leveraging search engines like Google and Bing, we create strategic ads that appear at the top of search results, giving your brand visibility at the exact moment your audience is searching.
Learn moreStreamlined, results-driven approach
to your data and media challenges.
How it works?
We conduct a thorough analysis of your current media and data strategies to identify gaps, opportunities, and key performance drivers. This phase ensures that we understand your business, audience, and challenges in detail.
Using the insights from the audit, we create a tailored media and data strategy that aligns with your goals. This includes selecting the right channels, defining KPIs, and outlining the budget allocation to maximize ROI.
We present a comprehensive plan detailing the solutions we recommend. The proposal outlines the tactics, expected outcomes, timelines, and resources needed to execute the strategy effectively.
We launch and manage the agreed-upon media and data initiatives, coordinating across platforms and optimizing for performance. Our team ensures seamless activation, keeping everything aligned with the plan.
We continuously track the results, analyzing performance data to make real-time adjustments. This iterative process helps us refine the strategy to drive greater efficiency, impact, and ROI over time.
Audit
Analyzing your data to uncover strengths and areas for improvement. Focusing on cookie dependencies, tagging issues, and integration gaps.
Planning
Creating an action plan with clear objectives, KPIs, task priorities, and a timeline. Addressing identified gaps and aligning with your goals.
Proposal
Providing a transparent proposal outlining the scope of work and costs. Ensuring alignment with your expectations.
Execution
Implementing the agreed solutions. Offering consulting, implementation, reporting, and final deliverables.
Monitor & Refine
Tracking performance, addressing issues, and making adjustments to optimize outcomes. Ensuring your strategy remains effective.
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Office
280 N Old Woodward Ave Suite 100 Birmingham, MI 48009